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Free Pricing Tool

Website Design Cost Calculator

Estimate the cost of your next website with honest, transparent pricing. Whether you need a simple brochure website, a lead generation site, or a full eCommerce build, this calculator gives you a real starting price in seconds.

Brochure WebsitesBusiness WebsitesBooking & CMSeCommerce Stores

Build your estimate

Choose your website type, page count and add the features you need.

5 pages

Includes up to 5 pages in the base price for brochure website.

Estimated Cost

£500 – £575

The lower figure is your starting price; the upper allows for scope. Indicative only, confirmed with a fixed quote after a short call.

Base project£500
Additional pages£0
Selected add-ons£0
Estimated total£500

This is an indicative estimate, not a fixed quote. Your final price is confirmed after a short, no-obligation scoping call.

Need a web app, member platform or something custom? That is quoted individually. Just book a call.

Request a Quote

Honest starting prices

The lower figure is your real starting price, not an inflated headline or an ultra-cheap teaser you can never actually get.

From brochure to eCommerce

Estimate anything from a simple brochure site to a fully featured online store with filters, payments and product management.

Useful for planning

Use it to budget your project, compare scope options, and understand what features increase cost the most.

Web design cost, answered

How much does it cost to hire a web designer in the UK?

Hiring a web designer in the UK can cost anywhere from a few hundred pounds for a simple, template-based site up to several thousand for a fully custom, multi-page build — the price mostly comes down to who you hire and how much custom work the project needs. DIY builders sit at the cheapest end, freelancers in the middle, and agencies usually cost more but take on the strategy, design, build, testing and ongoing support as one package.

Most UK businesses choose between three routes: a DIY platform (lowest cost, but you do the design and maintenance yourself), a freelance designer (more flexible pricing, but often limited to design and build with less ongoing support), or an agency (typically the most complete service, covering design, development, SEO foundations and hosting). At JW Digital, web design starts from £500, with no long-term contracts — so you can see the finished site and the ongoing cost before committing to anything further.

How much does a web designer cost in the UK?

There's no single UK-wide rate for web design — costs typically scale with the number of pages, whether the design is custom or template-based, and whether features like ecommerce, bookings or a CMS are needed. Freelancers usually charge per project, while agencies may offer either a one-off build fee or a monthly plan that spreads the cost and bundles in hosting, updates and support.

As a rough guide: a basic brochure site is generally the cheapest to build, a mid-sized business site with several pages and a CMS costs more, and an ecommerce store or web app sits at the top end due to the extra functionality and testing involved. JW Digital's web design starts from £500, and clients can also add an SEO plan (from £50/month) to keep the site visible in search once it's live — there's no obligation to bundle the two, and no long-term contract either way.

How much does it cost to pay someone to design a website?

Paying someone to design a website typically costs from a few hundred pounds for a simple one-off site up to several thousand for a larger custom build — and you'll usually pay either as a single project fee or as a monthly plan that includes hosting and support. The right choice depends on budget, how much ongoing help you want after launch, and whether you need extras like ecommerce or booking systems.

A one-off fee suits businesses that just want a finished site and are happy to manage updates themselves. A monthly plan suits businesses that want ongoing changes, hosting, and support included without a large upfront bill. JW Digital offers both routes, with web design starting from £500, a free consultation to scope the project first, and no long-term contracts — so you're never locked into a plan that isn't working for you.

How much does a website cost in the UK?

A professional UK website typically costs between £500 and £3,000+, depending on the type of site. As a guide: a brochure site starts from around £500, a larger business site from £1,200, and an ecommerce store from £1,500 — the final figure comes down to how many pages you need and which features you add.

The biggest cost drivers are page count, custom functionality (booking systems, member areas, payment gateways) and whether the build is bespoke or template-based. JW Digital builds every site hand-coded from £500 with no long-term contract, and the calculator above gives you an instant estimate for your exact scope.

How much should I pay a web designer?

What you should pay depends on who you hire: a DIY website builder costs roughly £10–£40 a month plus your own time, a freelancer typically £300–£1,500 for a small site, and an agency from around £500 upward for a fully managed, custom build. Paying more usually buys strategy, bespoke design, SEO foundations and ongoing support rather than just a template.

For most small businesses the sweet spot is a bespoke build that's still affordable. JW Digital starts at £500 for a hand-coded brochure site — no template, no plugin bloat — so you get agency-grade quality at freelance pricing. Use the calculator to see where your project lands.

How much do web designers charge in the UK?

UK web designers charge either by project or by day. Project fees for a small-business site commonly run £500–£3,000, while freelance day rates cluster around £250–£400 a day. Most fixed-scope websites are quoted per project rather than hourly, so the total is predictable before you commit.

JW Digital quotes every project as a fixed price after a short scoping call, so there are no hourly surprises. Brochure sites start at £500, business sites at £1,200 and ecommerce at £1,500, with clear per-page and per-feature pricing you can model in the calculator above.

How much should a full website design cost?

A full website design — a multi-page site with a content management system, lead-capture forms and SEO foundations — typically costs £1,200–£3,000 for a UK small business. Simpler brochure sites start lower, from around £500, while ecommerce or custom-functionality builds sit higher.

'Full' usually means a business-tier site. JW Digital's business websites start at £1,200 and include eight pages, with add-ons like a CMS, copywriting and a booking system priced individually so you only pay for what you actually use.

How much does an ecommerce website cost?

An ecommerce website in the UK typically costs from £1,500 for a small, professionally built store up to £8,000+ for a large catalogue with advanced features. The base covers checkout, product management and Stripe/PayPal setup; cost then scales with the number of products, custom filtering and integrations.

JW Digital's ecommerce stores start at £1,500 with 20 products and payments included. Larger catalogues add a product-setup allowance (from £150), and features like advanced product filters (£400) or extra payment gateways (£150) are optional. The calculator models all of this for your store.

How much does web design cost in London compared to the rest of the UK?

Web design in London often carries a premium — many London agencies charge noticeably more than regional studios for the same scope, largely because of higher overheads. A studio based outside London can deliver the same bespoke, custom-coded build UK-wide without the London price tag.

JW Digital is Manchester-based and works with clients across the UK, so London businesses get the same hand-coded quality from £500 without paying for a London office. The pricing in the calculator is the same wherever you're based.

How much does it cost to build a mobile app?

Mobile apps are quoted individually and cost considerably more than websites — typically £5,000+ depending on platform, features and back-end complexity. Unlike a fixed-scope website, app pricing depends heavily on whether it's iOS, Android or cross-platform and how much custom logic and data handling it needs.

App and web-application projects sit outside this website calculator. JW Digital scopes and quotes them individually — if you need an app, member platform or custom software, book a call and we'll price it around your goals.

Related services & tools

Bespoke Website Design →

Custom websites built around your brand, goals and budget.

eCommerce Development →

Full online stores with payments, product management and checkout.

SEO Cost Calculator →

Estimate your monthly SEO retainer once the site is live.

Website Redesign →

Rebuild an outdated site for better speed and conversions.

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