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Home/Portfolio/The Ivy League Altrincham
Hospitality / Events Venue

The Ivy League Altrincham

The Ivy League is a private events venue at Kings Court, Altrincham — offering dedicated venue hire for weddings, corporate events, birthday parties, christenings, and engagement celebrations for up to 100 guests. JW Digital built the venue website as part of the Kings Court group project, alongside Cheshire Tap and Gin Can Altrincham.

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Project Summary

Client
The Ivy League (Kings Court Venue Group)
Industry
Events Venue / Hospitality
Location
Altrincham, Greater Manchester
Project Type
Website Design & Development
Year
2024
Technologies
Next.jsBooking SystemEvent CalendarSocial Integration
The Ivy League Altrincham portfolio project by JW Digital

Project Overview

The Ivy League is a private events venue at Kings Court, Altrincham — capacity 100 guests, late-night licence until 2am, and a full range of event types from weddings to corporate hire.

The venue is equipped with a state-of-the-art sound and lighting system, a spacious dance floor with DJ booth, a fully licensed premium bar with late-night service, private entrance, and cloakroom facilities. Events range from wedding receptions (from £195) and birthday parties (from £195) to corporate events (from £550).

JW Digital built The Ivy League website as the third site in the Kings Court venue group project — each venue with its own identity, all within a coherent group visual language.

The Challenge

Private events venue enquiries are high-consideration decisions. Couples and event planners are comparing multiple options, often months in advance, and they need to understand capacity, facilities, pricing, and atmosphere before making any contact.

The site needed to provide enough detail to qualify the right enquiries — venue capacity (100), available event types, pricing ranges, late-night licence — while also creating the emotional connection that makes a venue feel like the right place for a special occasion.

As a private hire venue, The Ivy League also needed to convert browsing into direct booking enquiries — ideally through a contact form or phone call rather than a generic 'find out more' button.

Our Solution

We built an events venue website structured around event type — weddings, birthdays, corporate events, christenings, engagements — with per-event content that addresses the specific expectations of each audience.

Pricing ranges were included transparently (from £195 for personal events, from £550 for corporate hire) to qualify enquiries and reduce time spent on unsuitable bookings. Capacity, facilities, and late-night licence were given prominent placement.

The contact and booking enquiry flow was built around checking availability directly — encouraging phone or email contact before a formal deposit, with clear guidance on the viewing and booking process.

Key Features

Event type pages — weddings, birthdays, corporate, christenings, engagements
Pricing from information for each event type
Capacity (100 guests) and late-night licence (2am) clearly stated
Sound, lighting, dance floor, and DJ booth facilities displayed
Booking availability enquiry flow
Sister venue links (Cheshire Tap, Gin Can)
Social integration and photography
Mobile-first responsive design

How the Project Was Delivered

Step 1

Discovery

Reviewed the venue facilities, event types, pricing structure, and the journey event planners take from discovery to booking.

Step 2

Design

Created a premium events venue design — distinct from Gin Can and Cheshire Tap while sharing the Kings Court visual identity.

Step 3

Development

Built the Next.js site with event-type structure, pricing information, booking enquiry flow, and social integration.

Step 4

Launch

Launched as part of the Kings Court multi-venue website project.

Project Outcome

Event-type structured website for weddings, corporate, birthdays, christenings, and engagements
Transparent pricing ranges to qualify enquiries (from £195 personal / from £550 corporate)
100-guest capacity and late-night licence (until 2am) clearly communicated
Facilities detail — sound, lighting, dance floor, DJ booth, bar, private entrance
Direct booking enquiry flow via phone and email
Consistent with Kings Court group visual language
“John created our websites for 4 of our businesses, which I am extremely happy with. Despite my lack of knowledge he took his time to show me every aspect of the design and how it will increase customer interaction for us. The websites paid for themselves within a matter of weeks thanks to a number of new bookings coming via the sites. I would highly recommend JW Digital.”
Chris Joyce, Kings Court Venue Group

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