Show potential clients what their garden could look like — specifically
Finished garden photography is attractive. Before-and-after project documentation is persuasive. A prospective client looking at an overgrown back garden wants to see a starting point similar to theirs transformed into something they aspire to — the cleared beds, the new patio surface, the replanting scheme, the finished result. Structured project case studies with brief descriptions of the brief, the work involved, and the completed outcome give that context and convert browsers into enquirers at a meaningfully higher rate than finished photography alone.
